{"product_id":"the-back-fix-paperback","title":"The Back Fix: Paperback","description":"\u003cdiv data-ux=\"Container\" class=\"x-el x-el-div c1-1 c1-2 c1-13 c1-11 c1-28 c1-26 c1-1z c1-8k c1-25 c1-27 c1-10 c1-12 c1-18 c1-b c1-c c1-6x c1-d c1-6y c1-e c1-6z c1-f c1-70 c1-g\"\u003e\n\u003cdiv id=\"tagline-container-27896\" class=\"x-el x-el-div c1-1 c1-2 c1-1s c1-1d c1-47 c1-q c1-1z c1-20 c1-8l c1-b c1-c c1-d c1-e c1-f c1-g\"\u003e\n\u003ch3 role=\"heading\" aria-level=\"1\" data-ux=\"Tagline\" data-aid=\"HEADER_TAGLINE_RENDERED\" id=\"dynamic-tagline-27897\" data-typography=\"HeadingAlpha\" class=\"x-el x-el-h1 c1-8m c1-1e c1-1s c1-1d c1-8l c1-2a c1-2b c1-10 c1-12 c1-8n c1-8o c1-q c1-1z c1-1f c1-1g c1-32 c1-48 c1-8p c1-8q c1-8r c1-8s c1-8t\" data-last-size=\"54px\"\u003eLEARN HOW TO BEAT THE WORLD'S #1 DISABILITY\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ux=\"SubTagline\" data-aid=\"HEADER_TAGLINE2_RENDERED\" data-typography=\"HeadingDelta\" class=\"x-el c1-46 c1-2 c1-1s c1-1d c1-5o c1-10 c1-97 c1-98 c1-1f c1-1z c1-99 c1-9a c1-9b c1-9c c1-b c1-32 c1-9d c1-48 c1-9e c1-9f c1-9g c1-9h x-rt\"\u003e\n\u003cp\u003e\u003cspan\u003eThe most effective way to beat low back pain involves a paradigm shift by patient and practitioner.\u003cbr\u003e\u003cbr\u003eUnlock the\u003c\/span\u003e\u003cspan data-ux=\"Element\" class=\"\"\u003e secrets to a happy spine,\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv data-ux=\"Grid\" class=\"x-el x-el-div c1-1 c1-2 c1-z c1-80 c1-81 c1-82 c1-10 c1-ab c1-12 c1-ac c1-1b c1-3q c1-b c1-c c1-ad c1-ae c1-af c1-ag c1-d c1-e c1-f c1-g\"\u003e\n\u003cdiv data-ux=\"GridCell\" class=\"x-el x-el-div c1-1 c1-2 c1-80 c1-7q c1-83 c1-9r c1-1z c1-25 c1-ah c1-27 c1-ai c1-88 c1-b c1-c c1-aj c1-ak c1-al c1-am c1-an c1-ao c1-d c1-ap c1-aq c1-8b c1-e c1-f c1-g\"\u003e\n\u003cdiv data-ux=\"ContentBasic\" class=\"x-el x-el-div x-el c1-1 c1-2 c1-z c1-6f c1-4 c1-ar c1-as c1-1b c1-at c1-au c1-b c1-c c1-av c1-aw c1-d c1-e c1-f c1-g c1-1 c1-2 c1-b c1-c c1-d c1-e c1-f c1-g\"\u003e\n\u003cdiv data-ux=\"ContentText\" data-aid=\"CONTENT_MEDIA_DESCRIPTION1_RENDERED\" data-typography=\"BodyAlpha\" class=\"x-el c1-1 c1-2 c1-1s c1-1d c1-5o c1-10 c1-12 c1-98 c1-ax c1-ay c1-az c1-b0 c1-b1 c1-b2 c1-b3 c1-b4 c1-b5 c1-b6 c1-b7 c1-b8 c1-b9 c1-ba c1-bb c1-bc c1-bd c1-be c1-bf c1-bg c1-bh c1-bi c1-bj c1-bk c1-bl c1-bm c1-bn c1-bo c1-bp c1-bq c1-br c1-bs c1-bt c1-7q c1-b c1-7n c1-c c1-48 c1-d c1-e c1-f c1-g x-rt\"\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong class=\"x-el x-el-span c1-1p c1-1q c1-b c1-9i c1-4p c1-5l c1-9j\"\u003eWhy\u003c\/strong\u003e is back pain the world’s greatest disability?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong class=\"x-el x-el-span c1-1p c1-1q c1-b c1-9i c1-4p c1-5l c1-9j\"\u003eWhy\u003c\/strong\u003e aren’t the fixes we buy working?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong class=\"x-el x-el-span c1-1p c1-1q c1-b c1-9i c1-4p c1-5l c1-9j\"\u003eWhat\u003c\/strong\u003e are the 10 things researchers want us to know about our backs?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong class=\"x-el x-el-span c1-1p c1-1q c1-b c1-9i c1-4p c1-5l c1-9j\"\u003eWhat \u003c\/strong\u003eare the best exercises or activities for back pain?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong class=\"x-el x-el-span c1-1p c1-1q c1-b c1-9i c1-4p c1-5l c1-9j\"\u003eThe answer to these questions\u003c\/strong\u003e lies not within medication, repeat \u003cem class=\"x-el x-el-span c1-1p c1-1q c1-b c1-9i c1-4p c1-22 c1-9j c1-9k\"\u003e‘treatments’\u003c\/em\u003e or surgery. It lies deeply rooted within our lifestyle and behaviour – in the way we behave as an animal.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong class=\"x-el x-el-span c1-1p c1-1q c1-b c1-9i c1-4p c1-5l c1-9j\"\u003eMovement is medicine\u003c\/strong\u003e – it is the missing link – the active ingredient in treating our back pain – whether highly-trained elite athletes, sedentary office workers  or manual labourers.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong class=\"x-el x-el-span c1-1p c1-1q c1-b c1-9i c1-4p c1-5l c1-9j\"\u003eLearn how to tailor your lifestyle.\u003c\/strong\u003e Use movement and mindfulness as a way back to enjoying a healthier, happier, more fulfilled and self-empowered life.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Back Fix","offers":[{"title":"Default Title","offer_id":67909434737007,"sku":null,"price":44.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/5200\/0367\/files\/rs_w_984_h_1161.webp?v=1793131039","url":"https:\/\/thebackfix.com\/products\/the-back-fix-paperback","provider":"The Back Fix","version":"1.0","type":"link"}